The confectionery sector has needed to adapt its packaging to the new consumption habits with regard to formats and labels. These are every day more noticeable and manufactured with complex printing techniques to generate shines, sparkles, textures and contrasts that distinguish the products from those of the competition. Sleeves are being used by this sector as a differentiating element that adapts perfectly to the changes of formats.
An example of which is the sleeve used for round chewing-gum containers, which completely covers the container giving the product a touch of distinction. This image shows some of the sleeve’s properties, its capacity to adapt to containers of different shapes and sizes and the possibility of combining printed areas and transparencies, in this case to be able to see the chewing-gums.