Once again FINAT, the
international federation of self-adhesive label manufacturers, has awarded an
acknowledgement to IPE Innovaciones Para Etiquetajes at the annual
contest organised by this association.


Out of this year’s 325
contestants only some of the works reached the great final and were designated
“High Recommendations” as a result of their innovation, printing
excellence or technology applied.  IPE obtained
3 recommendations,
the first for the Holographic Sleeve which creates a coloured
sparkles effect when changing the label’s viewing angle. This is an innovative
work as it is very complicated and unusual to create a holographic effect on a
sleeve label.

The second outstanding
work was the Interactive Label which by means of a camera uses
image-recognition technology to conduct promotional actions, games, etc. on the
consumer’s Smartphone.  It attracted the
jury’s attention because of the use of new technologies applied to the label.


Finally, the third work
acknowledged was the IRA label, which outstands for its complicated burnt-paper
effect.  It requires a special die-stamp
which must coincide perfectly with the printing to make it look like the label was
burnt by fire.