The Interactive label has been developed with the new ENHANCED REALITY technology, which combines real elements (Label) and virtual elements (3D, videos, music, information, etc). Only a device with a camera is needed to turn real-world information into interactive or digital information. Read more at IPE BlogGo to IPE Video
Interactive Labels use image-recognition technology by means of a camera to identify any type of object in real time:
- Photos, logos, drawings
- Faces
- Bidi, QR codes
- Bar code
When it has recognised the image the application searches on the Internet for the multimedia content associatedand superimposes it in a dynamic way, offering multiple interactive applications:
- Animated 3D models
- Videos
- Floating images
- Texts
- Interactive menus
- Audio and Music
- Social data
- Product and brand information
- Product demonstration
- Games and entertainment
- Social Networking
- Virtual goods
- Contextual awards
- Vouchers
- Collections
- Contests
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In our BLOG you can find more information about different printing technologies and their applications. Go to IPE Blog
SleeveDirect, is a division of IPE that offers high quality shrinkable SLEEVES label printing. www.sleevedirect.com
QR Code, is a new communication method that allows, by reading it on a mobile, to access more information.
QR Labels
